item(s), | Checkout

Some words about me and how I do things

You might want to make a cuppa smiley

How it all started…

I’ve always had an interest in health, fitness and wellbeing – especially where natural remedies are concerned. I believe that there’s usually an alternative way to cure an ailment, but that’s not to say that I don’t see the importance of conventional medicine.


This interest led me to developing some simple products: lip balms, body butter, that kind of thing. My friends and family were happy to be my guinea pigs, and they were keen to report that what I was creating was actually working. That was back in 2011 and, considering everyone called me Jules, I thought Jules of The Earth was quite fitting as a trading name for my new enterprise.


So, then…

I’d already qualified as a reflexologist and reiki healer, but I thought the next step would be to gain a degree in herbal medicine. I graduated with a BSc (Hons) with a 2:1.

I continued with researching and producing my own formulas and started selling them at craft fairs and through mail order.


I found that the more I produced, the more word got around and people were coming to me for advice. I couldn’t believe how many individuals were taking pills to keep themselves healthy. So, I started to educate them about the benefits of using different herbs and how they could help to improve their health, and life in general.


My commitment to producing the very best…

I mix all of my creams and lotions from scratch. I research the best herbs for a particular job and spend weeks creating the formulas and mixing them in my 30 litre paddle mixer – I call her Aphrodite.


All of this means nothing so I am regulated by Trading Standards and diligently adhere to all the relevant laws. I can say without hesitation that everything I produce complies fully with all UK and EU laws governing the production of health products. I have regular audits and safety assessments – plus, I am fully insured.

It’s vital that people can trust my brand, get the full benefit from my products, and just as importantly, know that they are never tested on animals.


In my spare time…

I live in a pretty village with my dog, Sirius and cat, Charlie Kitten.

Most of my time is spent researching ingredients for new products. I’m genuinely passionate about finding new ways to improve health, whilst ensuring that I treat the environment in the same way – buying eco-friendly packaging, containers and the like.


I don’t think I’ll be saving the world any time soon, but I do know that I make a positive impact on the lives of many.


The future…

I want to give as many people as possible the opportunity to try my products and feel the benefits for themselves. I know it sounds idealistic, but I want a healthier, more mindful and calmer world. I think we would all benefit from using what nature provides for us, and I feel it’s my mission to do everything I can to make this happen – albeit in a small way.


And finally…

Thank you so much for reading this and spending time on my website. It means a lot to me.

I hope you’ll find something that you like. And don’t forget, I’m always here to answer any questions you may have – you don’t have to buy anything, just ask me a question. Your involvement keeps me motivated and inspires me to always strive to be better at what I do.


Much love, and bye-bye for now.


Jules x